The financial services business is a massive multi-billion dollar industry with a number of rules and regulations so vast; it rivals the current Internal Revenue Code. The challenge that we face as a nation is it can sometimes be extremely difficult to find sound, objective financial facts, and make a wise decision toward achieving your financial goals. The truth is there is just way too much biased information out there, making it nearly impossible for the average person to get ahead.
To understand who we are and what we do, it’s important for a potential client to know why we do it. Integrity Financial Group was formed because there is a need that is not currently being satisfied in today’s market.
The need is education, or more specifically, re-education.
All during our lives, we are constantly learning from the people we encounter, the books that we read, and the personal experiences that we have. The education that we get in our schooling equips us with the knowledge that we need to satisfy the standards of education and prepare us for the job market or a more focused course of study. It however, does not equip us with simple financial literacy. Most of what we learn about our financial life we learn from those biased points of view and we take them to heart. The lack of education or miseducation arguably causes us to make large costly mistakes, forcing us to “Learn as you go”.
We are out to change that; one client, one family, one organization, one company at a time.
At Integrity Financial Group we never stop learning. We aim to be the financial professionals that you count on for generations to come. Ask yourself one question: If what you know about money turned out not to be true, when would you want to know about it?
“It isn’t what we don’t know that gives us trouble, it’s what we know that ain’t so.” – Will Rogers